About Resume

I’m a creative and brand leader who loves figuring out what makes a brand worth caring about. I believe brand value is mined, not created. The most powerful ideas are usually already there, waiting to be uncovered and expressed in a way that feels relevant today.

For more than 20 years, I’ve helped brands find that story and bring it to life across the full consumer experience. I see the big picture, build teams around a shared vision, and turn business goals into work that feels fresh, artful, and distinctly true to the brand.

Today, I consult with brands looking to bridge the gap between brand truth, business strategy, and customer needs. Previously, I led creative at Pendleton and co-founded the haircare line, Verb. I’ve partnered with brands including Aspen Snowmass, ASPENX, Nixon, and The Little Nell, and Microsoft across every type of brand and team challenge you can imagine. I’m especially drawn to brands shaped by art, interiors, craft, and culture. 

When I’m not working I most love...
🏡  Time with my family
🎨  Painting
🛋️ Decorating